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Today In Gay History – March 23, 1874: The Father of Modern Magazine Design J. C. Leyendecker Born

J.C. Leyendecker

March 23, 1874 – J. C. Leyendecker perhaps the most successful commercial artist of the 20th century was born in Montabour, Germany. He is best known for his poster, book and advertising illustrations, the trade character known as The Arrow Collar Man, and his numerous covers for The Saturday Evening Post.  

Between 1896 and 1950, Leyendecker painted more than 400 magazine covers. 

Leyendecker virtually invented the whole idea of modern magazine design.  His work on the Arrow Shirt Man, is still sexy today. When the ads first appeared in magazines carloads of letters from female fans would arrive daily. But, the model he used was not available. He was Leyendecker’s lover Charles Beach.

Arrow Collar Man Charles Beach

Charles beach 2


Will Kohler

Will Kohler is a noted LGBT historian, journalist and owner of Back2Stonewall.com. A longtime gay activist, Will fought on the front lines of the AIDS epidemic with ACT-UP and continues fighting today for LGBT acceptance and full equality. Will’s work has been referenced in notable media venues as MSNBC and BBC News, The Washington Post, The Daily Beast, Hollywood Reporter, and Raw Story,

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