NECCO Candy Celebrates 150 Years With “Sweethearts” Ad Featuring Gay Couple Together For 50 Years – Video

Neeco Sweethreat Gay Couple Ad

The Necco candy company based in Revere, MA , makers of the iconic heart-shaped “sweethearts” candies, is celebrating its 150th anniversary and in doing so is using two beautiful videos profiling “sweethearts” to kick it off one of which features Jack and George — an elderly gay couple who’ve spent the last 55 years together, and who are  celebrating Valentine’s Day 2016 together for the first time as a legally married couple.

In the video Jack and George explain how they met on January 19, 1961, and how they’ve been inseparable ever since, and how the Supreme Court’s decision on marriage equality last year changed their lives.

If he’s not there, I can’t go to sleep,” Jack says. “If he’s not around, I don’t know what to do.”

George adds, “I knew when I met Jack that that was who I was looking for, that I had spent all of my life looking for. And if that’s not love, I don’t know what is.”

At the end of the video, the men dig through a bag of Necco Sweethearts candies and choose the two they want to share with each other.

George chooses “Me and You,” while Jack goes for a more direct “Soulmate.”


About Will Kohler

Will Kohler is one of America's best known LGBT historians, He is also a a accredited journalist and the owner of A longtime gay activist Will fought on the front lines of the AIDS epidemic with ACT-UP and continues fighting today for LGBT acceptance and full equality. Will’s work has been referenced on such notable media venues as BBC News, CNN, MSNBC, The Washington Post, The Daily Wall Street Journal, Hollywood Reporter, and Raw Story. Back2Stonewall has been recently added to the Library of Congress' LGBTQ+ Studies Web Archive. Mr. Kohler is available for comment, interviews and lectures on LGBT History. Contact:

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